Success without fulfillment is the ultimate failure

I know what it’s like to have it all on paper, yet I felt emptiness. I went through the motions, climbed the corporate ladder, and got the fancy title, but then it hit me: Is this all there is? Deep down, I craved something more.


Why I Coach

My journey began much like many others, ascending the corporate ladder and ticking off the traditional markers of success. Despite these achievements and making friends along the way, a profound sense of emptiness overshadowed my experiences. Working in Brazil, far from everything familiar, I often felt isolated at gatherings, surrounded by people yet utterly alone. The walls of my life seemed to be crashing down on me, and I struggled to breathe under the weight of my discontent. I was stuck in a meaningless job, just there for the money—I hated the hierarchy and rigid rules.

This crisis forced me to confront my self-imposed limitations and limiting beliefs. I realized I could either continue down a destructive path or make a significant change. Digging deep within myself was tough but necessary. Breaking through these barriers unleashed a wave of energy and clarity I never knew existed. I embraced my entrepreneurial spirit, launching projects to save the Amazon with sustainable agriculture, creating SaaS tools to help teens find their purpose, and developing apps for adults struggling to connect.

These experiences transformed my life and career. I achieved things I never dreamed possible by getting past my limiting beliefs. Now, I coach to help others do the same. I’m here to guide you through your challenges and help you find your path to fulfillment and success. Let’s break through those barriers together.

Our true potential emerges when we dare to overcome our own limitations.

Discover My Story

Born in Morocco to Portuguese and French parents, my childhood was a tapestry of cultures and lessons in adaptability and understanding. These early experiences laid the foundation for my deep appreciation of diverse perspectives and my ability to connect with people from all walks of life. From Africa to the vibrant cities of Central, South, and North America, and now living in Australia and New Zealand, each place has taught me something vital about life, leadership, and the importance of integrity.

My career journey has been anything but ordinary. From spearheading teams in the high-stakes environment of multinational corporations to navigating the dynamic world of SaaS startups as an entrepreneur, I’ve experienced the full spectrum of leadership challenges and opportunities. These roles didn’t just shape my professional skills; they cemented my commitment to leading with purpose and empowering others to do the same.

Launching a startup was a leap into the deep end, where resilience is your greatest ally. This part of my journey wasn’t just about building a business—it was about laying the groundwork for a life philosophy that embraces risk, values persistence, and cherishes innovation. Every setback taught me a lesson; every success, a confirmation that with the right mindset, anything is possible.

Leadership isn’t confined to boardrooms; it’s lived out in every area of life. As a school rugby captain and an avid participant in sports and adventures like skydiving, scuba diving, treks, racket sports of all sorts at competitive level, I’ve learned the importance of teamwork, focus, and pushing beyond limits. These aren’t just activities; they’re integral parts of who I am—teaching me about courage, passion and the sheer joy of chasing what you love.

I am here to help you discover and refine your true self, the person you are meant to be—successful, fulfilled, and integral. My coaching style is rooted in real-world experiences, guided by the belief that every individual possesses the potential to achieve greatness. Together, we will explore your aspirations, tackle your challenges head-on, and pave a path to a life that’s not only successful on the outside but also richly rewarding on the inside.

If you’re ready to take control of your destiny, to lead a life marked by passion, purpose, and impact, let’s connect. I am here to guide you through the transformation that awaits, to help you emerge not just as a leader in your field but as a fulfilled human being. Together, let’s unlock the extraordinary potential of your life, with every step grounded in integrity and joy.

Real Impact, Real Transformation

My coaching draws on real-world experience from leading teams in multinational corporations to pioneering in the SaaS industry. With a combination of disciplined corporate strategies and flexible startup innovation, I focus on practical, tailored coaching that helps you surpass both your personal and professional goals.


1

Personalized Pathways:

I create customized coaching plans tailored to your unique background and goals. Together, we will develop a strategy that builds on your strengths and targets key growth areas, guiding you from where you are now to where you aspire to be.

2

Resilience Building:

Life’s challenges demand resilience, similar to the mental preparation needed for a rugby game or an important meeting. I’ll equip you with the tools to not just cope, but to thrive under pressure and turn obstacles into opportunities.

3

Holistic Success Strategies:

My diverse experience has taught me that success should improve your life, not complicate it. We’ll integrate your professional achievements with personal wellness to create a balanced, fulfilling approach to success.

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My credentials

As a certified coach with a decade of experience in leadership roles across various industries and continents, I bring a well-rounded perspective to our sessions. My insights are informed by real-world successes and failures, backed by ongoing education in the latest leadership and psychological strategies

  • Sciences Po (Bordeaux) – renowned for its comprehensive curriculum in political and social sciences, and a notable network of influential alumni. Masters in Risk Management.
  • Universidad del Rosario International Relations Degree
  • Padi Open Water Advance.
  • Big on sports and adventure: Pickleball, Rugby, Ping-Pong, Hiking, Kitesurf etc.
  • Under 19 France Rugby national champion.
  • Other hobbies: personal development, reading, volunteer in events, travelling.

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